At 101 years old, Formica Corporation has a decidedly fresh approach to creating laminates — namely giving its customers the option of designing for themselves. Last year, the company launched Formica Envision™, a blank canvas that allows users to choose any high-resolution images — from snapshots to artwork — and transform them into unique wall panels, doors, furniture, and countertops of exceptional picture quality. The restaurant Sushi X transformed the artwork of Joel Nakamura into a communal dining table using Formica Envision™. Capitalizing on laminate’s ability to take on a nearly infinite range of colors and patterns, Formica Corporation introduces a new level of customization with the Formica Envisualizer™ Design Platform. Accessible online, the application invites users to customize a selection of digital templates by rotating, scaling, and randomizing them as they see fit, plus applying custom color palettes using CMYK, RGB, or HEX codes. Further bespoke still is the ability to upload a picture to the application and run it through the kaleidoscope option. The app also doubles as a social platform as users save and share their creations. With the two of these products in tandem, customers run the show from concept to completion. ...
At 101 years old, Formica Corporation has a decidedly fresh approach to creating laminates — namely giving its customers the option of designing for themselves. Last year, the company launched Formica Envision™, a blank canvas that allows users to choose any high-resolution images — from snapshots to artwork — and transform them into unique wall panels, doors, furniture, and countertops of exceptional picture quality. The restaurant Sushi X transformed the artwork of Joel Nakamura into a communal dining table using Formica Envision™. Capitalizing on laminate’s ability to take on a nearly infinite range of colors and patterns, Formica Corporation introduces a new level of customization with the Formica Envisualizer™ Design Platform. Accessible online, the application invites users to customize a selection of digital templates by rotating, scaling, and randomizing them as they see fit, plus applying custom color palettes using CMYK, RGB, or HEX codes. Further bespoke still is the ability to upload a picture to the application and run it through the kaleidoscope option. The app also doubles as a social platform as users save and share their creations. With the two of these products in tandem, customers run the show from concept to completion. ...